In 2008, I began my tenure with Praecipio Consulting recognizing that I had a great deal in common with Christian and Joe. Joe and I have a Lincoln-Kennedy level of coincidental similarities but beyond that we all shared a passion for leaving the world better than we found it.
While establishing Praecipio Consulting as a top-tier Atlassian Solution Partner, we launched an ambitious side-project that became in.gredients Grocers. Now closed, in.gredients was an experimental grocery store to minimize waste, build community, be a safe space, and encourage patrons to live a more sustainable life. It is a model whose time has come with several examples having popped up around the world. I'm very proud that the 1,000 sq ft grocery store only landfilled an average of 5 pounds of trash per month! By contrast, the average American generates 4.5 pounds of trash per day. In those days, the Praecipio Consulting office was next door and those ethos heavily influenced both organizations. Although we have moved to a new office on a new hill, we have retained those values. Standard issue employee gear includes high quality, reusable items like HydroFlask water bottles. We encourage people to reduce, then reuse, and finally recycle. We do all that we can to avoid landfilling waste. To this day, its difficult to find a trash can in the office and the overall layout intentionally encourages less impactful behaviors.
Our Corporate Social Responsibility
Partnering with Atlassian has allowed us to double in size many times over. That growth has outpaced our green practices. To address that, we have created a Green Team to continue the mission. We are taking immediate steps to have an impact today, while also working towards goals that will forge a cleaner tomorrow.
In all things we seek Balance. We believe that by promoting balance, a more stable world will manifest - one that improves life for all living things. Our goal is to encourage behavior that improves the balance of our community and discourages behavior that destabilizes our community. If we do this well then everyone reap the benefits that they seek.
Carbon Environmental Footprint
This is difficult to mention without sparking a debate about carbon dioxide. But, we aren't interested in politics here. There is great value in removing atmospheric carbon independent of a political view of climate change. Building carbon content in the soil is one of our focus areas. There are more benefits than we can list here, but of interest to Texas ranchers is to improve forage, improve soil water holding capacity, and improve livestock performance. As carbon builds up in the soil, biodiversity increases, and the overall system becomes more tolerant to changes in weather patterns (including drought tolerance). This allows the land to be more productive, reduces runoff, and improves the overall health of the ecosystem. All of these benefits occur while producing healthier livestock and reducing operating expenses for ranchers.
We see value in supporting soil building projects to offset the carbon footprint from our consultants' travel. We see value in improving the land while keeping it in its historic and current use.
Remediation through Sustainable Practices
Being a modern human is an expensive existence and much of the cost has been paid by the environment that we live in. Satiating our ever growing use of energy, fossil fuel pollution, electronics, oceanic garbage patches, roadside litter, food waste, and on, and on, and on...has many hidden costs that are not bundled in the purchase price of our stuff.
Waste streams fascinate me and I am passionate about more intelligently cycling resources through the human machine. As an aside, Cradle to Cradle is one of the five most influential books in my life. The focus on improving systems that have been degraded by human activity goes towards the goal of having a cleaner effluent. That which flows out of Praecipio Consulting must be cleaner than that which flowed in. Several of us are known to keep a trash bag handy so that we can make our communities a little nicer when out and about. Today, Praecipio Consulting uses Earth Day to organize trash pickups at local parks and we plan to expand our green-up efforts.
My dream in this pillar is to buy a parking lot and put paradise back up. The Green Team is mostly practiced permaculture gardeners and that knowledge will influence the projects we are personally involved in.
Health and Well-Being
Praecipio Consulting has put a strong focus on personal health and well-being. We have a generous wellness program where employees can earn PTO for making healthy life choices. We encourage spending time outside, eating better, and exercising more. Another unique holiday is "A Day in the Sun" where an employee can take a day off to spend it outside. Folks have participated in events like paddle-a-thons, rock climbing, attended forestry training, or simply lounged on the river.
The Green Team is looking at more ways to empower employees to grow better each day.
How to Get Involved
We'd love to hear what you are doing within your communities, and we'd love to help with our efforts. If nothing else, join Pledge 1% and commit to making a difference in your world.